24 HOUR FITNESS – MODUS
Mind and body. Fitness and life. It’s all actively connected, and in MODUS group fitness training, we are too, as we use our collective strength to unleash our individual potential. MODUS offers curated workouts that boost every facet of performance to leave you transformed, both inside and out.
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PROJECT DETAILS
As a Designer for 24 Hour Fitness, I produced a commercial launch video to build excitement and celebrate the launch of MODUS Group Fitness Training inside of select clubs and drive gym members to sign up for a 7-Day free trial. This video supplemented the digital ads and print collateral created by our design team. I developed the motion animation of the MODUS logo and did all the video editing from raw footage. The MODUS ring included 24 circles that reference a clock face, so I animated the green dots moving around the perimeter of the ring similar to how members in the training sessions move around the Strength, Power and Endurance workout stations during a workout.
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ROLE
Animation, Motion Graphics, Video Editing, Color Correction and Grading